June 7, 2011
Effective immediately, Baratza has renamed the new weight-based grinder Vario-E to the Vario-W . The ‘W’ represents weight . This name change seemed to make more sense for us, is easier for people to remember the association with the weighing feature, and the right time for the change – before they are actually on the market. By the way, we are expecting them to arrive in North America and available for sale in early August. The Esatto will also be available at the same time.
The Vario-W is currently on bar at Noble Coffee in Ashland, OR and Thump Coffee in Bend, OR. Very shortly, it will be put to the test at PT’s Coffee in Topeka, KA and Greenway Coffee & Tea in Houston. We’ve received good and important feedback already from Noble and as a result have made some key design/build improvements. We are so appreciative of these roasters and cafes taking the time to test these new products and give us feedback.
May 9, 2011
Baratza fared well at the Specialty Coffee Association of America’s annual exposition, The Event, receiving two “Best New Product” awards–one in the Consumer category (the Esatto) and one in the Commercial (the Vario-E) category.
To visit the event site and read about all of the awards: http://scaaevent.org/?p=awards
Coffee or Tea Preparation & Serving Equipment (Consumer): This award is based on the overall value of preparation and serving equipment (e.g. grinders, brewers, espresso machines, roasters, mugs, cups, thermal pots and servers) in enhancing the quality of specialty coffee and tea beverages in the consumer marketplace.
Product: Baratza Esatto
Product Description: The Baratza Esatto is an accessory that is designed specifically for use with our Baratza Maestro Plus, Virtuoso, or Preciso grindersThis innovative addition to these grinders allows a user to grind precise dosages of coffee using real-time weight-based control. With its easy assembly and simple operation, users can automatically dose ground coffee to within +/- 0.2 g, repeatedly.The Esatto uses an easy and intuitive operation panel that includes three programmable dosage buttons, and a digital LCD window which displays the weight value.
Coffee or Tea Preparation & Serving Equipment (Commercial): This award is based on the overall value of preparation and serving equipment (e.g. grinders, brewers, espresso machines, roasters, mugs, cups, thermal pots and servers) in enhancing the quality of specialty coffee and tea beverages in the commercial marketplace.
Product: Baratza Vario-E
Product Description: The Vario-E is a fully integrated weight-based grinder. Baratza’s groundbreaking Vario-E uses real-time weight-based grinding with a built-in electronic scale. Set the desired weight, the Vario-E does the rest, weighing the ground coffee to within +/- 0.2 g, while grinding, and stopping automatically. The Vario-E has all the features of the Vario including small footprint, macro/micro adjustment, 54-mm ceramic burrs, broad range of grind, plus three programmable dosage buttons, and a digital LCD window which displays the weight value.
May 5, 2011
Will Smith of Tested.Com profiles the Esatto & Vario-E from the Baratza booth at SCAA 2011 in Houston, Texas.
May 5, 2011
On 5/1/2011, during the SCAA in Houston, Gail and Kat from Seattle Coffee Gear interviewed Kyle Anderson about our newly introduced products for weight based grinding. See the interview and demo of both products here.
May 3, 2011
At the SCAA 2011 in Houston, Baratza’s new innovative products for weight-based grinding swept both Best New Product award categories!