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  • 13 DEC

    Virtuoso Upgraded with Preciso Burr

    December 13, 2011

    Effective immediately, all new Virtuoso grinders are built with Preciso burr sets. We feel that it’s a great upgrade to a very stable, solid grinder. Please read our blog page, on this website, for the background to this upgrade.

    The Virtuoso Upgrade Details: Effective December, 2011, all Virtuoso grinders have been built to include the Preciso burr set. With this change we are leaving the name of the grinder the same, but have changed the item # to 586. We also changed the pricing of the grinder to reflect the improved performance. The MSRP of the Virtuoso (586) is $249. The original Virtuoso retails for $229. New speed of grind is 1.5 to 2.4 g/sec. Old speed of grind was .8 to 1.1 g/sec.

    Below are images of the burrs, so you can see the difference in design:

    Preciso Burr

    Virtuoso Burr Virtuoso Burr

  • 08 DEC

    Baratza Virtuoso Upgrade!

    Thursday, December 8, 2011

    You’ve probably heard that this month (December 2011), we upgraded the incredible workhorse – the Baratza Virtuoso. At Baratza, we are continually trying to improve our products and sometimes those improvements come more from listening to our customers than some long-term product plan schedule, so we thought you might be interested in hearing how this particular change came about!

    In November 2010 we introduced the Preciso grinder with a new set of conical burrs. We were excited about the burrs because they seemed to reduce the fines in all levels of grind and increase the speed of grind from about 1 g/sec to about 2 g/sec. After a year, the feedback from countless consumers and coffee professionals is that the Preciso produces a great grind profile for Manual Brew, Drip, and Espresso. We are always excited to hear that people can taste the difference and many could, when comparing the Preciso burr with other burrs.

    When we introduced our Grind-By Weight solutions many Roasters and café owners chose to use the Vario-W, or the Esatto paired with the Preciso, for their manual brewing stations. They use the preset programmable weight buttons for the preparations they typically offer e.g. Aeropress and Clever Dripper and consistently report efficiencies in terms of labor, process steps, wastage, and footprint plus repeatability and consistency of grind. The grinding speed of these two grinders is about the same and, with the addition of the Esatto, the operation and performance of the grinders is very similar. Having used the new grinders for many months now, Roasters and café owners have told us that they think the grind profile of the Preciso is as good, or better, than the Vario-W for manual brewing.

    Since the Esatto/Preciso combination was being used for manual brewing, the micro adjust on the Preciso was not essential and added unnecessary complexity to the grinder. So, we started producing custom Virtuoso grinders with Preciso burrs to be used in cafés on brew stations. After a while it was evident that the improved performance of the Preciso burrs would be a great upgrade to the Virtuoso and we made the decision to build them all with the new burr set. Now, everyone can benefit from the improved performance, not just customers in the café setting, but also those who are passionate about making great coffee in their homes!

    Here’s an example of the Virtuoso, set up in Esattos, on the brew bar at Milstead & Co, in the Fremont suburb of Seattle:

     

     

     

     

     

     

    The Virtuoso Upgrade Details:  Effective December, 2011, all Virtuoso grinders have been built to include the Preciso burr set. With this change we are leaving the name of the grinder the same, but have changed the item # to 586. We also changed the pricing of the grinder to reflect the improved performance. The MSRP of the Virtuoso (586) is $249. The original Virtuoso retails for $229.   New speed of grind is 1.5 to 2.4 g/sec.  Old speed of grind was .8 to 1.1 g/sec.

    Below are images of the burrs, so you can see the difference in design:

    Virtuoso Burr

     

    Preciso Burr

     

    So there you have it! The whole story on the Virtuoso upgrade!

  • 30 NOV

    Win a Maestro Plus

    November 30, 2011

    Would YOU like a gift this holiday season too? Here’s a chance for you to win your very own Maestro Plus, along with the wonderful Aeropress. “Like” us on our Baratza Facebook page & when we get to 500 new “likes” we’ll do a random drawing for the Maestro Plus & Aeropress.

    We’ll also draw about 10 other names for the handy dandy Baratza scraper – brilliant at clearing up coffee grounds from your counter top!

    Don’t forget to tell your friends to “Like” us too!

     

  • 23 NOV

    Website Launch

    November 23, 2011

    Baratza is pleased to announce the launch of our new website. As of November 23, we have a brand new look on our website. It’s cleaner, fresher, faster and chock full of relevant information on our products and support. We are excited about this new design and hope you are too!

    Some of the highlights:

    • Troubleshooting – in the support section check out the revised troubleshooting section, organized by product. It includes lots of pdf’s to help customers with technical problems
    • Functional improvement in navigation of our parts/accessories
    • Manuals – all our current manuals in multiple languages are available
    • Retailer/Web Only Reseller – Updated information to make sure customers can find the most convenient way to purchase Baratza grinders

     

  • 23 SEP

    Vario review by Kamal Grant of Sublime Doughnuts, Atlanta, GA

    Tuesday, August 2nd, 2011

    There are two things we take very seriously in this life: one is doughnuts, the other is coffee (not surprisingly, they go together hand in hand). While the bulk of our day is consumed with talking about, reading about, and making doughnuts, we felt it necessary to focus on our other interest and write about the Vario coffee grinder and emphasize how great this product is.

    Most coffee experts as well as everyday, casual drinkers agree that the best tasting coffee is brewed with freshly ground beans. Once beans are ground, they begin to oxidize, much like an opened bottle of wine. Old pre-ground coffee has a tendency to taste bitter, and with the proliferation of inexpensive grinders, more and more people are buying whole bean coffee to grind right before they brew. Of course, finding the RIGHT grinder for the price is the tough part. Grinders exist in every form and size and expense bracket.

    Now, while a novice coffee drinker may be able to get away with the luck of the draw we needed the best!! Sublime Doughnuts, Inc., founded in 2008, launched its flagship store in Atlanta, Georgia’s West Midtown district. Sublime is a specialty doughnut and bakeshop with the mission to up-hold its name by selling the highest quality products. To uphold our mission to serve the highest quality products we serve fresh French pressed coffee, which is ground to order. This is significant because we serve up to 300 guests a day, which means we sell 1,000 – 2,000 doughnuts and nearly 150 cups of coffee.

    Our coffee service is sustained with ONE Vario Coffee Bean Grinder. The grinders settings “espresso,” “filter,” and “press” perfectly correlates to the amount of water in our 12 oz., 16 oz., and 20 oz French pressed coffee cups. The grinder is easy to operate, makes a wonderful consistent cup of coffee with perfectly ground beans, and is sturdy enough to withstand a commercial volume.

    Sublime Doughnuts whole-heartedly endorses Vario Coffee Bean Grinders as the best coffee bean grinder.

    Kamal Grant and
    the Sublime Team
    Sublime Doughnuts, Atlanta, GA